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Continuing from my previous post. I’m curious what genres girls specifically would be interested in. There is a lot of overlap with Rock Band, TF2, etc type games that are enjoyed by both genders. However, what is the Call of Duty for women? What genre would attract almost exclusively women but still be main stream? I think this is the question a lot of game developers will be asking themselves in the near future. There is truly a huge untapped market for games targeted towards women. I don’t mean Barbie’s Playhouse type games though. The type of game I mean hasn’t been created yet but whoever figures it out first is going to be rich indeed.

Lately I’ve been noticing a lot more girls playing video games. While this could simply be due to voice chat becoming more popular making it possible to know who is a girl I think it’s more than that. Games like World of Warcraft, TF2, Rock Band, etc are focusing more on topics that girls find fun or interesting. It’s becoming apparent to me that girls do not like war simulators that try to mimic reality. It might be that girls have never been into video games as much because the game genres or topics have always been male focused as that was the percieved “primary market.”